I love you more than my luggage

Recently a good friend (Sybil, you know who you are) said this expression to me on Facebook while we were discussing who we liked/didn't like on American Idol. As first I was like, "huh?" Then she said she was quoting Steel Magnolias and I was like, oh, now I get it. I'd never heard the expression because I've never seen the movie all the way through. Yes, I know, it's heresy, I'm probably like the only woman in the world (except for Mel, I think) who doesn't like this icon of female cinematography, but I can't help myself. Not sure why I don't like it, but I don't. I can't get past the first 30 minutes. I also don't like Chocolat. There. I feel so much better admitting that.

So now that would mean almost nothing except since hearing this expression, I've heard it at least 3 other times in less than a week. What is up with that? Have I been hearing it all along and just not "getting" it. I think that's probably it. And while I'm at it, what does it mean exactly? I love you more than my luggage. Does anyone really love their luggage? I love you more than my Louis Vuitton. Now that expression means something.